Discover verified hosts & manage your brand streams on TikTok LIVE.

SOCO Host unites our roster and operations for TikTok LIVE. Source, sync, and manage the entire livestream strategy through a single, seamless workflow.

Top hosts
28D16W
Sophie B.
142 streams
£1,640/h
Mia C.
128 streams
£1,520/h
Daniel H.
117 streams
£1,410/h
Isabella M.
98 streams
£1,280/h
Built for LIVE commerce

Everything to stay aligned, track performance and scale hosts.

Roster portal

Real-time visibility into every stream

Upcoming streams, host assignments, studio bookings. An exec dashboard surfaces GMV trends, host leaderboards and week-ahead forecasts.

Performance insights

Measure what matters most

TikTok Shop tracking matched to bookings. GMV, GMV/hour, items sold, viewer sources, ERR, visit duration, conv rates — side by side across the roster.

Key stream support

Run your biggest streams with confidence

Plan campaign streams, brief hosts, and reconcile post-stream GMV against the TikTok tracker — no spreadsheets.

Timesheet & billing

Transparent hours, automated invoicing

Host hours tracked against bookings and reconciled with TikTok tracker data. Monthly summaries break down hourly fees, commission and GMV.

From host to live GMV, in one workflow.

01

Find hosts

Bring vetted hosts onto the roster with the experience and category fit each brief needs.

02

AI insights & strategy

Every minute of every host performance tracked and analysed against the tracker.

03

Schedule & coordinate

Hosts, crew and LIVE managers on a unified schedule and promotional plan.

04

Brief & approve

Ship briefs, log deliverables, approve content — every stage in one thread.

05

Reconcile & report

Match TikTok Shop data to bookings, produce line-item billing summaries.

06

Pay & retain

Batch host earnings from fees, commissions and gifts. Approve, export, mark paid.

Your questions, answered.

Who is SOCO Host for?+

Our internal ops team, hosts and partnered brand managers running TikTok LIVE with us.

Do you supply the hosts?+

Yes — SOCO Host is our managed roster of vetted TikTok LIVE hosts.

How are hosts vetted?+

Every host is screened for on-camera skill, category expertise and TikTok Shop compliance before joining the roster.

How quickly can we run a stream?+

Once briefed, most campaigns are live within 5–10 working days.

Does it integrate with TikTok Shop?+

Yes. Tracker data is pulled and matched to bookings automatically.

See SOCO Host in action.

Get into the platform to plan streams, brief hosts and track GMV in one place.